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Is online tutoring business profitable? Full Details

Gone are the days when learners used to go to tutors at their nearest location to supplement classroom education. Modern technology has made it possible for learners to book classes online with their favourite tutors without having to commute to tutors online.

And all that they need is an internet-enabled device and signing up to the best tutoring platform. Online tutoring platforms are a new rage and the COVID-19 pandemic has given rise to Zoom video calls, online sessions, and more. 

What are online tutoring platforms?

Online tutoring platforms are online websites that connect tutors and learners together to facilitate learning. The main advantage of online learning is the availability of experienced tutors, low price, and above all, the convenience of learning at the comfort of your home.

Guide to build a language learning app like Verbling

Coming to the profitability of online tutoring, it is highly profitable based on the motorization strategies you implement and the client base you have. Research suggests that the online tutoring market is projected to grow to $153.07 billion by 2025

If you are an online tutor who is experienced enough to offer one-on-one tutoring sessions to students, building an online tutoring app is an excellent place to start your career as an online tutor. To tap the rising demand, you can start a tutoring website to cater to the global learner base.  

The business model of online tutoring platforms

Here are some of the tutoring business models you can adopt to make money from your online tutoring platform or marketplace.

Charge a one-off payment

Charging learners upfront is one of the common revenue generation strategies you can adopt. It is easiest for tutors to implement and for learners to understand, too, especially when you are launching the online tutoring platform for the first time. Learners can pay for the individual classes they want to take part in or purchase the online courses they want to enrol in. 

This business model is great when starting out as it doesn’t impose any long-term commitment on learners which they would appreciate. Once they are ready for more, you can sell your online classes as a bundle which is exactly our next point- Selling subscriptions.

Selling subscriptions

Charging subscriptions is another eLearning business model where learners can access your online classes by paying a subscription fee either monthly or yearly. Then your students have access to eLearning content whenever and wherever they want, as long as they continue to pay for the subscription. 

Tiered payment system

If you are planning to adopt a subscription business model, consider creating a tiered subscription structure where you provide different levels of price packages to your learners. Make the packages exciting based on the value it provides. 

A tiered pricing system allows online tutoring businesses to provide multiple packages with different features and product combinations available at different price points. This helps you to cater to multiple buyer personals while also providing easy upsell opportunities as businesses outgrow each tier. 

Creating an online tutoring platform- Development process

Building an online tutoring platform from scratch is a challenging task as it takes a lot of time and money. However, the online tutoring platform creation doesn’t have to be extensive, there are other simple and cost-effective approaches as well. 

One of the best approaches to building your own tutoring site is to use tutoring software to create a customized self-hosted tutoring platform. Pinlearn is one such professional software to deliver high-value and scalable online classes. You can customize your tutoring website based on your unique business requirements while delivering a seamless learning experience to your learners. 

Basic principles of building a successful online tutoring platform

Not every learner who wants to learn online completes the curriculum successfully. Some might not like the way learning proceeds and some simply lack the motivation to complete their classes. If you wish to grow your online tutoring platform and expand your reach to a broad learner base, you must consider the following steps we are going to discuss below:

  • Offer two-way communication with learners

To successfully grow your online tutoring platform, you must have an option for your online classes and courses to be reviewed within the website. This is the best way to enhance your services and you get opportunities to improve to offer the best learning experience to your students. Keep in mind that, when you are integrating such a functionality, ensure that the list is extremely simple in its implementation and usage. 

  • Use proved learning resources

When you are creating content for your learners, make sure you use only proven learning resources that you are sure your learners would benefit from. Instead of offering an extensive list of different language courses, offer only resources based on your learner’s preferences. Offer one-one personal training along with self-paced online courses to differentiate your tutoring site so that people will choose your app over traditional courses. 

Integrating live streaming communication

A great way to increase learner interest in your online tutoring platform is to introduce the functionality of live streaming. Develop the option for remote learning so that learners can communicate with teachers in real-time. Such an eLearning solution will increase the level of confidence and will make the process of self-paced eLearning more interesting and exciting for your learners. 

Provide the different types of courses to meet the interests of learners

To reach the largest possible learners base, you must different types of learning content and online courses to meet the interest of individual learners. For example, you can provide online courses for beginners, intermediate-level, and advanced users. This requires more time and effort but you can create a unique template upon which you can subsequently build the courses. 


Building, launching, and running an online tutoring platform successfully requires a lot of thoughtful planning and constant improvement. Moreover, it is really important to offer unique services and eLearning experiences to your students to compete with the already existing services.

The best solution is to offer your competitors offering unique services to provide something new to your learners. Leveraging the right development approach to create your online tutoring platform will help you build a successful learning business that thrives.

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