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8 Incredible Augmented Reality Ideas for Your Business

Augmented reality (AR) is the real-time use of information in the form of text, graphics, audio and other virtual enhancements integrated with real-world objects. It is this “real world” element that differentiates AR from virtual reality. AR integrates and adds value to the user’s interaction with the real world, versus a simulation.” – Gartner

Augmented reality is a step ahead towards the greater achievement of the world of technology. It’s been here for a few decades now without losing any charm. To put it in easy language, augmented reality is computer-generated visual layering of a product over a real-world environment. We have encountered AR in our daily life many times whether it’s playing the mass-favourite Pokemon Go or navigating through an unfamiliar town. In recent years, AR for business application has been a breakthrough for the technology as a domineering tool for enterprises.

Future of AR in Business

Although AR is currently taking the industries by storm with its awesomeness, it is not easy to make any predictions about it—whether the technology will evolve in the future and become an integral part of the business operations. With big brands upgrading and releasing their AR kits continuously to make it cheaper and user-friendly, there’s a big chance that AR will sustain and evolve in coming years.

Augmented Reality Business Ideas

Application of augmented reality in business proves to be very effective as it offers the customers an entirely different way to shop and purchase things of their likings. There’s no doubt that augmented reality is playing a significant role across industries and holds the potential of unlimited capabilities.

Businesses across the world are working on improving and upgrading the user-experiences, attracting more customers by implementing new-age exciting trends that are also efficient. In a world full of tech-savvy and material-driven lives, augmented reality can definitely gain its momentum.

We’ve cherry-picked a few amazing Augmented Reality business ideas for you:

  1.     AR Dating Services

Online dating is one of the most popular services on the internet today. There are millions of users of dating apps all over the world. These apps are like love sanctuaries for young people who are looking for their soul mate or friends. Smartphone applications like Tinder or Bumble are designed with easy-to-use features and attractive interface. Augmented reality, however, still has not made its entry to this segment yet. So, it might be your unique chance to make the difference by using AR to your dating app in a creative and unimaginable way.

  1.     Marketing App

Augmented reality opens up many avenues for successful marketing. You can utilise your creative potentials to build customer loyalty for your brand and your products and services. You can design AR apps and see an increase in customer engagement within a short span of time. AR marketing apps for kids is also another interesting option where they will be able to interact with virtual characters in a virtual shopping mall or participate in virtual events.

  1.     Sports App

 Sports AR apps are going to change the trajectory of entertainment for sports lovers. It’ll be a blessing for sports fans as they will be able to get game statistics and watch the game at the stadium from the comfort of their homes.

  1.     Shopping App

The biggest problem people face while buying furniture in the traditional way is that they have to purchase it on guess. They can’t visualise exactly how the selected furniture will look in their living room.

AR furniture apps help the customer to get an exact idea of the same, enabling them to virtually try it in the interior. These apps also help in measuring and selecting the perfect colour for the chosen furniture.

  1.     Landscaping App

Landscaping AR apps have proved beneficial for the labour intensive and creative job of landscaping for construction projects. A landscape app helps the customer to imagine exactly how the building or the home would look after completion. Few companies have started to adopt augmented reality for landscape designing.

  1.     Healthcare App

Augmented reality has been in use in the healthcare industry for a very long time. With its decreasing cost, the healthcare industry is developing AR apps for prognosis and diagnosis and other treatment purposes. The AR integration will make it easier for the physicians to provide efficient services to their patients.

  1.     Tours and Maps

AR also helps you to travel anywhere you want virtually through your smartphone. You can wander through the hallways of your dream library, visit the Louvre, or experience the magnificence of the pyramids of Giza.

AR maps help you travel effortlessly in an unfamiliar city. You can get any information right on your smartphone with the help of AR. You can detect the best place to eat from the best hotel to stay the night or the best place to shop with AR. An augmented reality app will really help you explore the world in an unimaginable way.

  1.     Data Visualisation

Augmented Reality can be used to enhance data visualisation too. There are very few AR tools to image multidimensional databases and charts in an effective way. AR has the potential to improve the way we perceive data by making it live or real-time.

These are some of the myriads of AR business ideas you can base your new venture on.

How can Zeal AR help you?

Zeal AR is one of the leading AR apps and Web AR development service providers in Australia. We offer world-class AR development service with a faster delivery period. We have helped numerous startups and established product companies in improving sales, brand awareness, and customer retention with one-of-a-kind AR solutions.

Summing Up…

When it comes to immersive tech like AR, possibilities are infinite. We can positively presume that thousands of businesses will emerge in the next few years which will be based on augmented reality. Latest advancements in the monetization techniques and development tools have made augmented reality tech more affordable for industries and businesses. If you are planning to develop an AR app, the right time is now. Isn’t it?                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                               


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